To put something inside means that it needs protection, it is valuable. It might also mean that that something is temporal and can’t be understood all at once. It might mean it must be contained because it’s bursting to get out.
We created a lot of materials for Phthisis over the years. We tie together their packaging, logo, illustration, photography, animation, and website. It’s not difficult, but it requires vigilance; variation in look and feel will rapidly diminish your hard work. Stay on brand!
We design the packaging for Phthisis Diagnostics’ product line as well. For products which are investigational or prototype stage, we have established relationships with with printers and laser cutting facilities to streamline short runs (saving the client lots of $$$). We can do many versions of a package and determine precisely what will work best for the packaged components. On later approval, these designs can be turned into die lines for mass production.
This is the case for our recent documentary, Still Life with Donuts. It is designed so that the film’s title is visible from any orientation. It is also designed so that cute animals can be seen on the sides.
The Ramblers are heavy with Americana. We really wanted to touch on this U.S. Gothic allure and include all the native images we could accommodate. The majority of the statues are from here in Charlottesville (home to three presidents!), but a few come from the Surpreme Court in Washington D.C. and that seems appropriate.
The little Bhudda is from a lawn and garden shop in Massachussetts and that seems appropriate too.