Charlottesville Web Design, Print, and Video: Optipop Design and Communication

OPTIPOP is adorable and we love all kinds of graphic design (and we do our own stunts). We produce and edit video, design websites, and produce social media. We design print media of every flavor and develop brands (see examples of our packaging, posters, book covers, and marketing materials).

We handle website design of all permutations: straight xHTML, CMS (Content Management Systems), WordPress blogs, and Flash. Excellent web design is key of course. And integrate social media into your site? Yep. Integrate your brand into social media? Yep. Do it all strategically, thoughtfully, and considerately? Yep.

We’re awesome at video and know how to get it on both the tube and on YouTube (and on disc of course). We’ve been working in film (real film!) and video for 20 years. Again with the social media? Yes, we integrate.

We are located here in Charlottesville, Virginia, but we’re happy to work long distance with you. We have clients all over Virginia as well as Washington, D.C., New York, San Francisco, Philadelphia, and Memphis. So call us already.

Optipop. Inc.
726 Levy Avenue
Charlottesville, Virginia 22902
[ 434 ] 242-3239

Optipop, Inc. is SWAM certified by the state of Virginia. We are a woman-owned business.

Still Life with Donuts on YouTube

After a long while, we have finally uploaded our complete documentary Still Life with Donuts, to YouTube. Please enjoy it, share it with your peeps.

Something not so new

A postcard for the Millcreek office of Charlottesville Family Medicine. We sent this to 5000 people in a one mile radius of the office. Crazy pinpoint accuracy.

New logo

We have good friends, friends who will hire us to design their logos and website. This logo is for Playlandia, a play space for children in Portland. Brian and Robin are opening it in the near future and we appreciate them letting us get involved. The website will be online shortly. Keep posted for a posting showing that off soon.

Charlottesville Family Medicine Commercial

Charlottesville Family Medicine is a healthcare facility for people ages teen through geriatric. They have a number of doctors, nurse practitioners, lab techs and support staff, all with a deep empathy for the patient. Working with them, we found we wanted to emphasize the humanity of the office, as well as the darned good sense of humor. Working well with the injured and ill is hard work and maintaining one’s sanity is part of that. Thanks CFM for not making this commercial too serious!

Incidentally, we do a lot of print work for them too: newspaper ads, direct mail, and currently working on some guerilla tactics involving coat hangers, pizza boxes, and gas pumps (true!).

Blue Ridge Area Food Bank Video

We are so lucky.

3D Animation and Greenscreen: Charlottesville Senior Center Commercial

We did this silly ol’ animation + live shoot for the Charlottesville Senior Center. It is always a kick working on video with them because the talent are also members of the Center and up for anything. The green screen portion of this shoot only took a few hours, but the animation was quite involved: mattes, chroma keying, the 3D work, as well as the usual scripting, sfx, vo, color correction, mixing.

As always, we appreciate our clients’ willingness to embrace our wackiness.

3D Animation: Phthisis Diagnostics E-Sphere Animated User Guide

Phthisis Diagnostics is producing a series of diagnostics which significantly reduce the time and effort to extract DNA. Optipop did this video animation which has been used at tradeshows and on their website (which we also designed).